WordPress Real Estate Listings Syndicator Plugin

WordPress Real Estate Listings Syndicator Plugin

Now brokers, agents, landlords, management companies will have the ability to syndicate real estate listings to aggregators such as Zillow, Trulia, HotPads, Trovit, and others from your WordPress website.

For a long time I have been on the search for a real estate plugin for WordPress that could feed aggregators such as Zillow, Trulia, RentHop, Postlets, and others so I could syndicate my listings without using a third-party service or manually adding every listings to each site.

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Choosing the Right Brokerage Firm

Choosing the Right Brokerage Firm

The life of a real estate agent can be extremely appealing. It’s freedom with unlimited earning potential, and in NYC, a few deals can go a long way.  Sometimes, it seems that money falls from the sky and into your lap. You meet exciting people, celebrities, and titans of industry. One day you tour a $30,000 West Village triplex rental, the other your showing a $5,000,000 million dollar Townhouse.

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Yelp & NYC Real Estate – Filtered Vs Unfiltered

Yelp & NYC Real Estate – Filtered Vs Unfiltered

If you’re a real estate agent in NYC (or any other business anywhere else apparently) you’ve heard the rumors about Yelp!: they’ll filter good reviews and let bad reviews go public about you or your company. Of course that’s unless you decide to advertise with them, and then they can make all those bad reviews go away. I’ve heard many agents/brokers complain about their reviews, both filtered and unfiltered. This is a look into what Yelp! does and doesn’t do and how businesses are affected by Yelp!’s rating practices.

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NYC Real Estate Rental Apps

NYC Real Estate Rental Apps

These days it takes more than just posting your listing on your company website and waiting for clients to call you (Duh). Gone are also the days when you could just wait till your MX feeds all the listing aggregators out there. Now you have to be mobile ready because waiting for feeds means you’re losing time and money. Thankfully there are some rental apps available now that can put you ahead of the pack. Some are free and some are not and though none of them are perfect they will boost lead generation.

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249 Central Park West Revisited

249 Central Park West Revisited

Not so long ago a client asked me if Leonardo DiCaprio was living on the corner of 85th and Central Park West, when I said it was pretty unlikely since there wasn’t a constant frenzy of pre-teens screaming or paparazzi snapping photos in front of the building. Still my client (or as he said, his girlfriend wanted to know) that Leo might be living in what is now known as the Central Park West castle. Undaunted by my opinion or facts he said that he couldn’t wait to see him walking around the neighborhood, undoubtedly grabbing a knish at Artie’s deli or scoring a slice at Pizza Pete’s. So my quest began to find out who purchased the 7900 SqFt behemoth.

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Disrupting the NYC Rental Market

Disrupting the NYC Rental Market

There was a good article on the basics of disrupting an industry, it comes from a book here. So much has been made of the Uber’s/Lyft’s of the right now. But disruption is not new, it’s just a new buzzword for innovation or transformation. When Steve Jobs brought down record companies nobody called it disruption, he transformed the music industry from it’s entrenched ways and dragged it to the 21st century. Of course you can say he disrupted that and other industries and it would probably fit his style more. The word itself is more iconic now because it brings fear to the old way of doing business, it’s a more in your face of way of saying we are going to find a cheaper and streamlined method of doing what you do only better and it most cases use technology.

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